Introduction
In an ever-evolving world, internal communication has become a crucial pillar of business success. As technology progresses, the integration of artificial intelligence (AI) into platforms such as SharePoint and Viva Engage opens new avenues for more efficient, collaborative, and personalized internal communication.
Traditional Internal Communication
Traditionally, internal communication was limited to methods such as emails, in-person meetings, and newsletters. However, these methods have limitations in terms of reach, personalization, and employee engagement, especially in today’s digital age where organizations are increasingly geographically dispersed.
Current Challenges of Internal Communication
Today, internal communication teams face growing challenges, particularly in efficiency, personalization, and employee engagement. To stay competitive, companies must modernize their communication practices by adopting innovative tools that integrate AI. Our article “The Best AI Tools to Enhance Internal Communication and Intranet” provides an overview of some tools available to improve and simplify your internal communication.
Integrating AI into SharePoint and Viva Engage
SharePoint and AI
With AI integration, SharePoint offers advanced features that facilitate document management, collaboration, and task automation. Notable features include:
- Microsoft Copilot for SharePoint: Similar to ChatGPT but more secure, this feature helps communication teams save time on writing and editing documents. Copilot also assists in creating interactive and informative content, suggesting improvements, and optimizing formats for better readability. For more details, you can read our article “Can Copilot Be Used for Internal Communication?“
- Intelligent Search: Thanks to AI, SharePoint offers contextual search that understands natural language, allowing users to quickly find relevant information. The search is refined based on user habits, providing personalized results and improving efficiency.
- Predictive Analytics: AI analyzes user trends and behaviors to anticipate their needs and suggest relevant content. This feature enables content managers to optimize the relevance of distributed information based on usage data and future needs predictions.
- Automatic Classification: Uses machine learning algorithms to automatically classify and organize documents and files.
- Image Recognition: Integrates image recognition to automatically identify and tag photos and videos stored on the platform.
- Automatic Translation: Provides automatic translation services for documents and pages, facilitating international collaboration.
Viva Engage and AI
Viva Engage focuses on employee engagement and enhancing corporate culture. AI integration in Viva Engage includes features such as:
- Content Creation Assistance: Microsoft Copilot for Viva Engage. Like SharePoint, Copilot can be used to generate content on Viva Engage. Copilot uses AI to help communication teams write and edit posts, as well as create interactive and informative content. For more details, you can read our article “Can Copilot Be Used for Internal Communication?“
- Content Suggestions: Based on past interactions and employee interests, AI proposes personalized content to maintain high engagement levels. Recommendations are based on analyzing interactions and preferences, ensuring that each employee receives relevant and interesting information.
- Automated Feedback Collection: AI helps automate the collection and analysis of feedback, facilitating data-driven decision-making. Intelligent surveys and automatic polls gather valuable data without burdening communication teams.
- Content Filtering: Uses AI to identify and filter inappropriate or sensitive content, ensuring a safe and respectful work environment.
- Task Automation: Automates recurring processes or workflows based on specific triggers in conversations.
- Sentiment Analysis: This feature uses AI to analyze employee feedback and measure morale, allowing companies to respond quickly to concerns. Sentiment reports provide insights into emotional trends within the company, helping adapt communications and initiatives.
Communication Insight: A Revolutionary Tool for Internal Communication Professionals
Complementing these platforms, Communication Insight is our cross-channel analysis tool that helps internal communication professionals be more effective. Key features include:
- Centralization of KPIs: Connect all your internal communication channels (email newsletters, intranet, enterprise social network) and access all your KPIs in one place. This centralization provides a coherent and easy-to-analyze overview of all your internal communications.
- Content Analysis: Analyze the content that resonates with your audience and measure the impact of each channel on others. The tool identifies the most effective content types and those that need adjustments.
- Performance Evaluation: Measure the performance of your campaigns across all channels and adjust your strategy accordingly. Detailed reports show the effectiveness of each campaign and help identify improvement opportunities.
- Best Time to Post: Determine the best times to post on your intranet to reach the maximum number of employees. This feature uses engagement data to recommend the most effective time slots.
- Automated Reports: Automatically generate monthly, annual, or other reports with selected KPIs to create PowerPoints summarizing the data for presentation to superiors. These reports provide a clear and concise view of performance and progress.
- Identification of Inactive Content: Highlight inactive documents and pages on SharePoint, as well as the most active users on Viva Engage. This helps clean and optimize available resources and encourage active participation.
- Activity Tracking: Analyze SharePoint site activity and user journeys on the intranet to better understand and improve internal communications. Collected data provides valuable insights into user habits and preferences, allowing for increased personalization.
Conclusion
In conclusion, the future of internal communication is closely linked to the integration of AI into platforms such as SharePoint and Viva Engage, complemented by innovative tools like Communication Insight. This integration offers companies the opportunity to improve operational efficiency, productivity, and market competitiveness while enhancing employee engagement and fostering an innovative, collaboration-driven corporate culture.
About Tryane Analytics
Tryane Analytics was established in 2008 with the mission of empowering internal communications with actionable insights allowing them to be more efficient. Communication Insights is the latest and most comprehensive solution of Tryane Analytics. It is an all-in-one analytics solution to connect all your internal communication channels (email newsletter, intranet/digital workplace, enterprise social network) and access a holistic view of all your KPIs in one place.
Our cross-channel analytics platform helps internal communication professionals to be more efficient and gain valuable insights including two of our most popular features: Best Time to Post, which optimizes communication timing for maximum reach, and Monthly Reports that helps you provide accurate data effortlessly, in just one click. Increase your chances of reaching your target audience effectively and access comprehensive data to make informed decisions instantly. Streamline your performance tracking, adapt your strategies, and make data-driven decisions with Communication Insights:
Communication Insights by Tryane Analytics
Contact us today to learn more about our all-in-one analytics solution for internal communications. Get an understanding of the best ways to use your data to optimize your company’s internal communications and better engage employees.
Internal communication
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SharePoint and AI
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Internal communication tools
Internal communication analysis
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Copilot for SharePoint
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Communication Insight